Art Direction · Bottle Concept

Absolut
Vodka

Absolut Extrakt

The brief was a shot that could take on Fireball. The answer was cardamom — a spice with centuries of medicinal history. That history became the design: an apothecary flask, poison-green glass, a printed paper label, and a green cross with a red line that gives just enough of a dangerous edge to make you want to find out what's inside.

AbsolutVodka

Absolut
Vodka